You’ve heard and read the term before – White Hat SEO. Sounds nice and all, but what in the world does it mean and why does it matter anyway?
So, What Does White Hat SEO Really Mean?
If you’re thinking about implementing a search engine optimization (SEO) strategy, you’ve probably asked yourself the big SEO question already – to do it yourself or to hire a pro?
1. Do you use white hat techniques exclusively?
Achieving excellent results is completely possible by using only white hat techniques. The best part about staying above the fray is that there will be no surprise penalties to your website later on down the road. If an SEO provider seems to take a strangely uncanny pride in their secretive underground SEO techniques, chances are they’re trying to pull a fast one. Buyer beware.
It might seem tempting, but don’t allow your site to be a victim of sneaky black hat SEO tactics. While they might appear to give sites a short term boost, they’ll always fail in the long run as the search engines figure out the scheme. Here are 6 black hat techniques to avoid at all costs:
Well, the date really is an approximation as I just don’t get into crazy addictive follwing of search positioning. The fact is, like clockwork, Google has had another major update just before the holidays. For all the panicked folks who are trying to figure out what went wrong, here’s the abbreviated version of basically what’s gone on for October;
Most everyone who researches keywords already knows about Overture’s Keyword Research tools (Or you can use SEO Kings Tool) and Word Tracker. However, if going it alone, these are some great resources to help you get started.
I can do the same for sub-prime, FHA, Hard Money, and any other topical mortgage related pattern I want effectively. This is KW analysis and maximizing KW patterns to the advantage of any site you build. It is not just how deep into the tree you go, but how many individual words you add to your pattern.
How would I combine these to maximize my success for all using a single pattern on a single page? I combine the unique patterns into one.”Home Loans Mortgage Lender” These important pattern words should be used in my title, in my description, in my kw phrases etc. Using this combination (each word) in some form within the title/metas as they are the most competitive for the industry I have chosen and require prominence in my site. That is created in the home page. (yes, you can do the same thing with deeper pages for tough phrases, but it requires a lot of additional work)
Much of SEO blends together to make a pattern. What I present to you is a way to expand the ranking patterns of your sites. The logic of this is based on the fact that all numbers are patterns. When analyzing KW, the process I use relates specifically to word patterns.