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	<title>George Chaney - Official SEO Blog &#187; global</title>
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	<description>George Chaney is dedicated to helping the small business owner succeed in big business!</description>
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		<title>Target Traffic:  Keeping It Local Vs. Going Global</title>
		<link>http://www.seokingblog.com/2009/04/22/target-traffic-keeping-it-local-vs-going-global/</link>
		<comments>http://www.seokingblog.com/2009/04/22/target-traffic-keeping-it-local-vs-going-global/#comments</comments>
		<pubDate>Wed, 22 Apr 2009 16:08:16 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[global]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[targeting traffic]]></category>

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		<description><![CDATA[When it comes to targeting traffic, which strategy is better—keeping it local or going global?  For every business or organization on the web, the ideal targeting is going to be different from even the closest competitors.  The most effective way to obtain results is to combine local and global for a balanced, even-keel approach. Now, Let’s Examine A Few Key Points For Each Tactic&#8230; Keeping It Local: It’s essential to have a strong local presence on the web.  A growing percentage of web searchers are using web resources to locate and research their own local businesses on the web. The phone book is quickly becoming a thing of the past as searchers rely upon the convenience of the web (whether at home, the office, or while mobile) to look up phone numbers and addresses. Many businesses find that serving their local market provides a large enough niche to stay busy and profitable.  In this case, really optimizing a site to be highly visible and competitive for its specific local market is the way to go. The features of local search put a website on the map&#8230;literally.  Taking full advantage of the opportunities provided by the major search engines’ local features [...]]]></description>
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