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	<title>George Chaney - Official SEO Blog &#187; incoming links</title>
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	<description>George Chaney is dedicated to helping the small business owner succeed in big business!</description>
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		<title>What Are Backlinks And Why Are They So Important?</title>
		<link>http://www.seokingblog.com/2009/06/25/what-are-backlinks-and-why-are-they-so-important/</link>
		<comments>http://www.seokingblog.com/2009/06/25/what-are-backlinks-and-why-are-they-so-important/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 17:31:40 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Backlinks]]></category>
		<category><![CDATA[incoming links]]></category>
		<category><![CDATA[link popularity]]></category>
		<category><![CDATA[reciprocal links]]></category>

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		<description><![CDATA[Backlinks are an essential part of SEO (search engine optimization).  Simply put, backlinks are the links that are used to reach your website from other sites online.  Backlinks are also often referred to as in-links or incoming links. Just as you may have links on your site to other sites, backlinks are the ways that your site can be found throughout the internet.  Aside from search engines, backlinks are a very important part of your marketing program on their very own. But the real magic takes place when search engines find your backlinks. Backlinks are probably most important to your website because they help to indicate how popular your site is—and this in turn may help with your search engine rankings dramatically. Of course, the search engine rating process is complex and uses many variables to help determine your ranking.  Some search engines use the number of backlinks in the rating process.  The more backlinks you have, the better the ranking will likely be.  While ranking is not based on this alone, it is a major factor in most of the popular search engines.  Backlinks are also an important part of any online marketing program for the exposure they provide.  [...]]]></description>
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