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	<title>George Chaney - Official SEO Blog &#187; internet brand</title>
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	<description>George Chaney is dedicated to helping the small business owner succeed in big business!</description>
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		<title>Google Branding &#8211; What It Means To You!</title>
		<link>http://www.seokingblog.com/2009/03/02/google-branding-what-it-means-to-you/</link>
		<comments>http://www.seokingblog.com/2009/03/02/google-branding-what-it-means-to-you/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 21:09:06 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[brand development]]></category>
		<category><![CDATA[google branding]]></category>
		<category><![CDATA[internet brand]]></category>

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		<description><![CDATA[There is a reason that three years ago I trademarked &#8220;Building Your Internet Brand®&#8221; as part of the SEO King, Inc. business strategy. The reason is made evident by the natural evolution of Google&#8217;s algorithm, where trust rank is the key to a successful organic ranking campaign. What is brand development? At its most fundamental level, branding is the process a business must go through to build trust with a target audience (the consumer) and the related target industries (manufacturers, wholesale distribution channels, product/service review channels, etc.). That being said, to understand what Google branding is all about, you really have to understand what SEO is and what it is not. I had planned for a blog article on this that goes into detail about what SEO means in today&#8217;s search algorithms. I guess I am going to have to push that up, as it is critical in understanding and protecting your website from major algorithm shifts in the future. You can bet that Google will continue to tweak and expand how trust is factored—and you better know what you&#8217;re doing to protect your online income for the long term. As an overview to that topic and the relevant blog [...]]]></description>
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