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	<title>George Chaney - Official SEO Blog &#187; traffic</title>
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	<link>http://www.seokingblog.com</link>
	<description>George Chaney is dedicated to helping the small business owner succeed in big business!</description>
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		<title>The Essentials Behind Every Solid Search Engine Marketing Plan</title>
		<link>http://www.seokingblog.com/2009/07/11/the-essentials-behind-every-solid-search-engine-marketing-plan/</link>
		<comments>http://www.seokingblog.com/2009/07/11/the-essentials-behind-every-solid-search-engine-marketing-plan/#comments</comments>
		<pubDate>Sat, 11 Jul 2009 20:01:05 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[website marketing plan]]></category>

		<guid isPermaLink="false">http://www.seokingblog.com/?p=378</guid>
		<description><![CDATA[Search engine marketing is a wide, wide world, and it’s easy to get lost in all of the information and advice out there.  You can’t try all of it at once, so how do you put together a solid marketing plan that will get the job done without being overwhelming?  It’s actually not rocket science.   All you need to do is take a step back and focus on the critical essentials for your marketing plan. Begin With The End In Mind Be clear about your goals.  At the end of the day, what are you trying to accomplish?  Do you want to increase the amount of traffic to your site?  Are you looking to increase conversions on a specific product offering?  Do you just want greater brand recognition? I see too many search engine marketing plans fail because they don’t start with clear objectives.  You can waste a lot of your personal time and resources doing the wrong thing, or even just trying to do everything.  Focus on what you want to do and then plot the shortest path to get it done.  This will help you stay on task with your plan, and keep you from being tempted to [...]]]></description>
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		<title>Tips For Converting Traffic Into Opportunities</title>
		<link>http://www.seokingblog.com/2009/04/15/tips-for-converting-traffic-into-opportunities/</link>
		<comments>http://www.seokingblog.com/2009/04/15/tips-for-converting-traffic-into-opportunities/#comments</comments>
		<pubDate>Wed, 15 Apr 2009 22:48:52 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Customer Relationships]]></category>
		<category><![CDATA[Website Development]]></category>
		<category><![CDATA[build trust]]></category>
		<category><![CDATA[call to action]]></category>
		<category><![CDATA[conversions]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[visitors]]></category>

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		<description><![CDATA[If you happen to be like most web property owners or developers, you probably totally understand how difficult it really can be to attract significant levels of targeted traffic to your website.  This traffic—or actually, the traffic’s visitors themselves—are the lifeblood of a successful web presence.  After all, without traffic and visitors, a website is a lot like some long-forgotten about book that’s fallen behind the shelf in a huge library&#8230;it’s basically not even known to exist. Now that’s a bit harsh, don’t you think?  However, as harsh as it can be, the cold hard truth of the matter is that it’s still true. The moral of the story is simple.  Attracting traffic one way or another is what almost every website owner works so diligently at doing because we all know exactly how important visitors are to having a site that’s meaningful and successful. But wait&#8230;There’s more to the story! Indeed there is.  So as a website owner or developer, you work really hard at getting the ever-important visitor to pay a visit to your site.  In fact, if you are like most of us, sometimes we work towards this goal with so much ambition that we totally forget [...]]]></description>
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