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	<title>George Chaney - Official SEO Blog &#187; white hat</title>
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	<description>George Chaney is dedicated to helping the small business owner succeed in big business!</description>
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		<title>Be Honest: Why Honesty Delivers More Traffic Than Any Other Tactic</title>
		<link>http://www.seokingblog.com/2009/07/02/be-honest-why-honesty-delivers-more-traffic-than-any-other-tactic/</link>
		<comments>http://www.seokingblog.com/2009/07/02/be-honest-why-honesty-delivers-more-traffic-than-any-other-tactic/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 19:35:23 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Customer Relationships]]></category>
		<category><![CDATA[honesty]]></category>
		<category><![CDATA[white hat]]></category>

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		<description><![CDATA[We know that you want to be the best at what you do (or it’s likely you wouldn’t be coming here for tips).  Yet you have to ask yourself how far you are willing to go to get traffic to your website.  Are you willing to bend the truth a little?  How about a lot? Honesty is a big issue on the web.  You also hear it talked about as integrity, transparency, or trustworthiness, yet it all boils down to the same thing—millions of web browsers are out there looking for something real, and they’re having a really hard time finding it. Their frustration is one of the things that gives search engine optimization a bad name in some circles.  Everyone has had the experience of stumbling over mountains of sites that are just full of keyword-stuffed fluff while trying to find something good and useful.  You can separate yourself from the crowd and win a legion of loyal followers for your site if you use honesty in all of your content and promotions. The Best Policy It sounds a bit cliché to say it aloud, but honesty really is the best policy for catching and keeping consumers’ eyes, minds, [...]]]></description>
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		<title>White Hat SEO – What Does That Mean To Me?</title>
		<link>http://www.seokingblog.com/2009/02/09/white-hat-seo-%e2%80%93-what-does-that-mean-to-me/</link>
		<comments>http://www.seokingblog.com/2009/02/09/white-hat-seo-%e2%80%93-what-does-that-mean-to-me/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 19:18:35 +0000</pubDate>
		<dc:creator>George Chaney</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[ethical SEO]]></category>
		<category><![CDATA[white hat]]></category>
		<category><![CDATA[white hat SEO]]></category>

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		<description><![CDATA[You’ve heard and read the term before – White Hat SEO.  Sounds nice and all, but what in the world does it mean and why does it matter anyway? So, What Does White Hat SEO Really Mean? Well, to start, let’s consider where the term “white hat” comes from in the first place.  In the old Western movies, the good guys always wore white hats and the bad guys wore black hats.  The world of SEO (search engine optimization) was quick to adopt the same lingo – after all, it’s a perfect fit.  In a nutshell, white hat SEO is good, while black hat SEO is bad. What Strategies Does White Hat SEO Embrace?   White hat SEO uses only ethical methods to improve a site’s overall presence in the search engine rankings.  Specifically, these methods and techniques revolve around organizing a website’s content to help the search engines find it.  To be considered white hat, a technique must be transparent and helpful to both visitors and search engines in every way.  A few broad white hat SEO strategies include: Building relevant and on topic incoming links to a website. Organizing the navigational structure of a website and making it [...]]]></description>
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